Dear Summertime Blues Sponsor,

We are thankful and proud of the wide variety of sponsors that have worked with the Nanaimo Blues Society past and present.

Different sponsorship opportunities are availabe starting at $200 as a Friend of the Festival, and up to $15,000 as the ‘Presenting Summertime Blues Festival Sponsor.’

Thank you for considering sponsoring Nanaimo’s own Summertime Blues Fest, marked last year by the city as one of Nanaimo’s Top Ten Events. The festival was supported by the City of Nanaimo, Tourism Nanaimo and the Nanaimo Hospitality Association. This helped us increase our reach across Vancouver Island as well as the Lower Mainland and as far as Western Alberta.

This festival is growing, with a 15% increase in attendees every year. This represents an excellent opportunity for your organization to increase your exposure to a key demographic. Here are a few key facts about Blues audiences:

They are the wealthiest demo in the country and account for one-third of Canada’s population. They like technology but didn’t grow up with it. They have spending power, an elevated level of education on average and a strong, career-focused trajectory

  • Combined Household Income (HHI) of $80 K+.
  • 81% of Blues fans attended at least one Blues Festival last year. The median attendance at Blues Festivals per year is 2.7. On average, they are willing to travel 400+ km to a Blues Festival.
  • Almost 80% have a Bachelor’s or Post-Graduate university degree.So you would be getting your message in front of a very desirable audience with the money and inclination to buy.


Passion for the Blues on Vancouver Island

2019 Unique Selling Opportunity

Summertime Blues Festival is going into it’s ninth year located at the beautiful Maffeo Sutton park and this years lineup is going garner a lot of local, regional and national visibility .

When you lend your organization’s support, you are joining other major sponsors that add credibility to the event, and ultimately to your brand. These include the Government of Canada, BC Arts, the City of Nanaimo, the Nanaimo Hospitality Association, Coast FM, Country Grocer and Long & McQuade to name just a few.

Sponsors receive support through our print and online advertising, radio advertising, outdoor signage in Nanaimo and at the festival, posters, programs, our monthly newsletter, Facebook (with 2367 unique likes and 5000+ hits per week), website, and hotels.

We have a variety of sponsorship levels so you can match your financial commitment to the level that suits you best. Please see below for more details. As of this writing, Title Sponsorship is also available, so you could have the festival named for you: The Acme Summertime Blues Festival.

If you have any questions regarding sponsorship opportunities, please contact myself or any Board Menbers as listed below.

Gerold Haukenfrers: gerold@nanaimoblues.ca
Grant Payne: grant@nanaimoblues.ca
Doug Fetherston: doug@nanaimoblues.ca

From all of us, and all Blues lovers across the Island and the Lower Mainland and beyond, we thank you.



2019 Sponsorship Packages


  Friend of the Festival: $200

   • Recognized on Festival website until Sept 1st 2019

Venue Sponsor: $1,500
  • Signage placement at your selected venue
  • Logo included in all marketing materials (including website, social media, emails, and program cover)
  • Opportunity to distribute collateral material at your sponsored venue
  • Live acknowledgment from the main stage
  • 2 VIP passes to the Festival
Event Sponsor: $5,000
  • Signage placement at Festival stage
  • Logo included in all marketing materials (including website, social media, emails, and program cover)
  • Opportunity to distribute collateral material
  • Live acknowledgment as Festival Sponsor from select performances at concert stage
  • 4 VIP passes to the Festival
Lead Sponsor: $15,000
  • Premium signage placement at Festival stage
  • Name and logo in premium position for all marketing materials (including website, social media, emails, and program cover)
  • Opportunity to distribute collateral material and run the marketing campaign of your choice
  • Live acknowledgment as Festival Lead Sponsor from select performances at concert stage
  • 10 VIP passes to the Festival